The Start-Up Formula® - 6 easy steps to start your own business

This book will make starting your business easy. It is based on the programme I developed years ago, called CHANGE. It is an acronym. It will guide you through the 6 easy steps in an understandable and practical way:

  • Clarity - because you need to know what makes you happy and set a clear goal

  • Hang on to your values - discover your business values because you can start building the basis for your branding

  • Analyse who you want to work with - define your ideal client because that will help you targeting them

  • Narrow down the steps involved - have a look at the steps involved in starting your own business because it helps you to structure them

  • Grow your confidence - learn confidence building methods because it is not always going smootly

  • Engage your audience - create a 1-year marketing plan


The printed and Kindle version is available on Amazon - find 'The Start-Up Formula® - 6 easy steps to start your own business' or use one of the links at the top of the page to get your copy. Click on the button below to download a sample chapter.

Your Marketing and Creative Start-Up Coach Christine

Get your copy on Amazon - worldwide or follow the links below for some of the countries

UK

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Germany

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US

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Italy

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  • Christine's 'Start-Up' Formula is a must read for all entrepreneurs and for those who are looking to take the next steps into starting their own ventures. Personally, I see the use of 'Clarity' and 'Values' (two of the 6 steps ) as an entrepreneur's 'CV' to market himself/herself to his or her target audience. A very insightful read. George Nsiah, Founder & CEO, BearBoxers

  • "Launching my first business this year, I can tell that the entrepreneur journey can be tough and often cloudy. The START-UP FORMULA is a most have book for all the futur entrepreneurs out there: Clear and to the point, It provides essential guidance I wished I had had when I first started. Most importantly, having worked a few times with Christine, I can assure you she has the credit to write such a book. Great author, great book!" Cedric Lefebvre

sample-chapter

  • "I wish I had this book when I started my own business! Awesome book! I can honestly say that I wish I had this book when I started my own business... When you have an idea in your head or you have a hobby and a passion you would like to turn into a business, it can be so overwhelming where to start, how to go about it, and what to do. Christine's book is very clear and defines 6 simple steps that you'll need to take to move forward, become very clear on your goals, your values and purpose of your business and of course who your audience is going to be. The book basically takes you by the hand and guides you through each step. By the end of it you are ready to take the plunge and have all the tools necessary to start your own business. Even when you are already a somewhat established business, you can still read the book and bring yourself back to the basics. I loved reading it and become very clear on the direction of my business, once more.  I can highly recommend it! Love it!" Magdalena Mahdy, Love That Smile Photography, www.lovethatsmilephotography.com

  • “With the clever use of the acronym “CHANGE” - representing the six easy steps to start your own business - Christine develops in her book the positive, informative and personal journey an entrepreneur will travel when beginning the journey of setting up a new business from scratch. Christine’s easy and flowing style is a thoroughly enjoyable read. It has many helpful suggestions as to how the entrepreneur can develop personal skills. What particularly resonated with me were the sections on clarity, having the right mindset, staying motivated, and holding onto your own values thus discovering your business values and creating a vision board. Notwithstanding many years of business experience I took away several “golden nuggets” from the book to add to my knowledge base. I particularly liked the approach Christine took in writing the book using elements of Emotional Intelligence when describing the Entrepreneur’s personal development.” Barry van Eupen, Director Meritin Management Limited, Mentor to Start Up businesses

Get your copy on Amazon - worldwide or follow the links below for some of the countries

UK

startupformula

Germany

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US

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Italy

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Spain

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France

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Canada

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Mexico

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Brazil

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Japan

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India

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Unwrapping my first printed book

A song I wrote about my book